Yana Ivanov

Senior Product Designer · B2B SaaS & Cybersecurity
Professional Summary

Senior product designer with 15+ years of experience designing B2B SaaS, fintech, and analytics products. Passionate about transforming complex domain expertise into clean, accessible, high-converting user experiences. Since 2024, running SiteWave Studio, an independent design practice, and expanding into cybersecurity UX: co-founded ArgusX, a threat intelligence platform, and contributed detection rules to Sublime Security's open-source ruleset. Proficient in Figma, Framer, and AI-enhanced workflows to improve design clarity, visual polish, and speed to prototype. Russian/English bilingual.

Most senior UX designers can ship beautiful interfaces. Designers who actually understand the domain they're designing for ship products that practitioners trust. I'm building deep cybersecurity expertise specifically to design security tools that don't fail users through hostile UX.

Professional Experience

Senior UI/UX Designer

Aug 2022 – Jul 2024
SylvanRoad Capital · Remote
  • Rebuilt core rental application experience for national housing platform managing $1.6B AUM, increasing application completion rates by ~30%
  • Led end-to-end UX design across custom web and mobile applications, collaborating with product managers, developers, and C-suite stakeholders
  • Conducted UX research, heuristic evaluations, and usability audits to identify user pain points and refine key workflows
  • Created scalable design systems and crafted high-fidelity UI layouts, mockups, wireframes, and interactive prototypes in Figma
  • Delivered responsive, accessible interfaces with consistent UX patterns across platforms
  • Drove 25% improvement in project turnaround time by streamlining design operations and optimizing engineering handoffs

Lead UI/UX Designer

Apr 2019 – Jul 2022
605 · Media Analytics · Remote
  • Created scalable data dashboards and internal tools for media measurement clients making multi-million dollar advertising decisions
  • Accelerated project delivery 30%+ by establishing reusable design framework adopted across full product team
  • Led complex B2B analytics product design from discovery through developer handoff
  • Synthesized user feedback into clean, insight-driven UI with improved data legibility and interaction clarity

Founder, Sr. UX/UI Designer

2023 – Present
SiteWave Studio · Milford, CT
  • Founded boutique design studio focused on UX/UI design for small businesses and nonprofits
  • Created and scaled atomic design systems including color tokens, type libraries, and component variants
  • Designed high-fidelity responsive mockups and Framer builds for 10+ client websites and apps
  • Integrated AI workflows to support UX flows, generate web content, refine UI copy, and enhance prototyping speed

Sr. Product Designer & UX Consultant

Dec 2017 – May 2019
Swade Inc. · Remote
  • Built SaaS design system from the ground up for PII-compliant bartering app platform
  • Facilitated stakeholder discovery sessions to prioritize MVP feature set and onboarding flows
Cybersecurity Domain Engagement

ArgusX · Co-founder, Threat Intelligence Platform

yanaivanov.com/argusx.html

Co-founded and designed a threat intelligence platform aggregating tens of thousands of classified threat items from 20+ sources, with AI classification, automated relationship-mapping, and a methodology built for predictive threat analysis.

Sublime Security · Open-Source Detection Rules

github.com/sublime-security/sublime-rules

Authored MQL detection rules for Sublime Security's open-source repository — two rules merged into main, including a homoglyph confusable-character expansion, with a RoundPress/ZimReaper webmail XSS rule (HTML @import tag-splitting) under maintainer review.

Cybersecurity Research & Writing

yanaivanov.com

Published 24+ threat intelligence analyses spanning nation-state operations (Volt Typhoon, Lazarus npm supply chain), criminal infrastructure, and identity research, applying a UX perspective to current cyber threats.

© 2026 SiteWave Studio LLC Connecticut, USA