Casa di Dolce Co.
Designed and developed a wholesale Shopify e-commerce site for Casa di Dolce Co., blending elegant Italian branding with seamless B2B ordering for premium frozen desserts.
client
role
time line
live
the ask
Casa di Dolce Co. specializes in authentic Italian frozen cakes and desserts and wanted to expand their business into the wholesale market in the U.S. They approached me to create an e-commerce platform that would allow cafes, restaurants, and specialty food retailers to easily browse their catalog, request quotes, and place bulk orders. Their goals included modernizing their brand presence, showcasing their products beautifully, and streamlining the ordering process for wholesale clients.
the design
I developed a brand identity for Casa di Dolce Co. that evokes the sophistication and artisanal quality of Italian desserts. The color palette features rich, warm tones inspired by classic Italian patisseries, paired with elegant typography to convey a premium feel.
Visually, the website highlights high-quality photography of their desserts, presented in lifestyle scenes to help customers imagine the products on their own menus. User experience was a key focus—I designed intuitive navigation that guides wholesale buyers to product details, specifications, and ordering options quickly and efficiently.
the development
I built the site on Shopify, customizing the theme to support wholesale-specific features such as customer account approval, tiered pricing, and bulk ordering capabilities. The product catalog is organized for easy browsing, with detailed product pages including storage instructions, case quantities, and downloadable spec sheets for food service professionals.
I integrated apps for managing quote requests and customized the checkout flow to handle wholesale transactions. Additionally, I optimized the site for performance and mobile usability to ensure buyers could browse and place orders from any device.
the takeaway
The new Casa di Dolce Co. website successfully positioned the brand as a high-end supplier of Italian frozen desserts in the U.S. wholesale market. The elegant design and user-friendly shopping experience reflect the premium nature of their products and help attract and convert new business customers. The client was thrilled with how the website captures their brand’s essence and provides the functionality needed to grow their wholesale operations.
